OTHER TOPICS

Motivation

Communication

Sales

Leadership

How to Make Customers Want to Buy from You Forever

The three vital jobs in building profitable customer relationships are normally undertaken in exactly the wrong order. This program shows why and how it’s much more profitable to shore-up and salvage at-risk accounts than to hunt for new ones.

Client benefits and audience takeaways:

• Master a simple, surefire system for defusing conflicts, whether they involve customers or colleagues. Transform your most hostile or unhappy customers into your biggest fans using the H-E-A-T formula.
• Learn inexpensive, constructive techniques for building customer loyalty.
• Realign your sales resources in accordance with your most leveraged profit opportunities; turn priorities “upside-down” to attain maximum profits.